Rankings updated 1 Sep 2026 ⓘ
Bundesliga
Fan Engagement Leaderboard
Total Clubs
16
Clubs in league
Avg Engagement Score
78.4
Across all clubs
Total Social Reach
8.9M
Across all clubs
Avg Fill Rate
50%
Across all clubs
Club
1Cologne100.0—0100%MOST ENGAGED FANSTOP MATCHDAY COMMITMENT
2Borussia Mönchengladbach91.7—487K0%
3Eintracht Frankfurt88.8—189K0%
4Hamburg88.8—176K0%
5Werder Bremen88.5—172K0%
6VfB Stuttgart86.9—100K0%
7Hoffenheim84.5—46K0%
8Heidenheim79.9—11K0%
9Borussia Dortmund75.2—1.7M100%
10Bayern Munich74.9—5.7M100%
11Union Berlin74.8—1100%
12RB Leipzig74.7—246K100%
13Mainz74.2—36K100%FASTEST GROWING
14Augsburg74.0—31K100%
15Freiburg65.9—26K100%
16Bayer Leverkusen30.8—15K0%
Showing 1 to 16 of 16 clubs
League Insights
Engagement Score Trend
League average over time
78.4
▲ 11.1%
Score Distribution
Number of clubs by score range
00–20
120–40
040–60
860–80
780–100
Avg Fill Rate
Matchday Commitment
50%
League average
Drivers
Share of stadium capacity filled on an average matchday across the league.
Share of stadium capacity filled on an average matchday across the league.
Avg Fan Intensity
Relative Fan Intensity
31.4
League average
Opportunity
Increase engagement relative to club size and market strength.
Increase engagement relative to club size and market strength.
Engagement vs Results
Does winning buy engagement? Each club by league-table points and Fan Engagement Score — dashed lines are league medians.
Points are recorded from the official league table at snapshot time and are not part of the Fan Engagement Score. 1 club has no recorded points for this month and is not plotted.
We rank fan engagement, not club size. The Fan Engagement Score is an independent estimate based on public data — it compares fan engagement signals, not official club performance or financial results.