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Sunderland
Stadium
Stadium of Light
Nickname
Black Cats
Capacity
49,000
City
Sunderland
Premier League Rank
5 of 20
Fan Engagement Score
59.6/100
Not comparable to last update
Solid
Top 25% in league
Last updated: Sep 2026
25%
Social Fanbase Strength
14/100
Follower audience across the club's owned social channels.
25%
Social Engagement Momentum
29/100
Comparable follower growth across social platforms.
25%
Matchday Commitment
95/100Excellent
Matchday counts and stadium capacity — the fill rate.
25%
Relative Fan Intensity
100/100Excellent
Attendance per follower compared with league peers.
Score Over Time
3 of 4 months published (Jun 2026 – Sep 2026) — 1 month has no snapshot, shown as a break in the line.
Public Metrics
MetricValuevs Last
Instagram Followers1.4M–
Facebook Followers2.8M–
X Followers1.0M–
TikTok Followers1.9M–
YouTube Subscribers208K–
Average Attendance46,578–
Stadium Capacity49,000–
Fill Rate95.1%–
Total Social Reach7.3M–
LinkedIn Followers· reference only––
No verified LinkedIn observation for this month. Reference only — outside ranking and Total Social Reach. LinkedIn company page.
Club BadgesSep 2026
No badges this month. They go to the Premier League leaders on Fan Engagement Score, follower growth and stadium fill rate — Sunderland is #5 of 20 on the score in Sep 2026.
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